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Most people assume that 60 percent to 90 percent of the group given the clue would solve the puzzle easily. What’s more, in statistical terms, this 5 percent improvement over the subjects of Guilford’s original study is insignificant.In other words, the difference could easily be due to what statisticians call sampling error.There seemed to be no end to the insights that could be offered under the banner of thinking outside the box.Speakers, trainers, training program developers, organizational consultants, and university professors all had much to say about the vast benefits of outside-the-box thinking.In other words, the “trick” was revealed in advance.
Today many people are familiar with this puzzle and its solution.
Let’s look a little more closely at these surprising results.
Solving this problem requires people to literally think outside the box.
your conclusion: that the second experiment disproves the theory that thinking outside the box is useful in solving problems, is itself a fallacy.
it only proved that telling someone to 'think out side the box' is, in most cases, ineffective.